Global Shift: Consumer Preference Towards Sustainable Products Over the Past 5 Years (APAC)

Many companies and brands are recognising the importance of environmental protection and are taking steps to promote sustainability. In 2022, most consumers worldwide observed a slight shift towards more environmentally-conscious purchasing habits compared to five years prior. By positioning your company as a leader in sustainability, the way consumers view your brand can be significantly shaped by your dedication to sustainability. 

Article and images source: BDO